Ready for a change, SMDI came to FORM with goals that would help them transition their staff to a different work-style mentality while supporting the company’s fresh re-branding efforts. SMDI’s previous space was an adaptive re-use with indoor-outdoor carpet. Although it accommodated their headcount, the space lacked energy and did not reflect the company’s fun, forward-thinking culture. Staff members were situated in private offices on several different floors, preventing camaraderie and making the company appear (and feel) broken. As a solution, FORM created a fresh design with moments of brand recognition, visually stimulating colors and textures throughout.